Insights |

CRO speaking event at The Business Club

Written by

Tim Baker

Founder / Website and Mobile App Developer. UX Consultant

I was delighted to give an introduction on Conversion Rate Optimisation (CRO) at Brian Soanes' business club.

I provided insights on how The Business Club members could get their websites and digital advertisements performing better for their business. I also explained my approach and informed the group about the key areas Stamford Digital looks at when evaluating a digital experience.

Halfway through the talk I handed out worksheets and asked attendees to complete them. These short worksheets provided me with valuable information which allowed me to carry out live critiques of members' websites. Each website I reviewed had improvement action points which the member could take away from the evening.

The feedback I received after the talk was fantastic, with many members taking up the offer of a free digital review by Stamford Digital.

Please get in touch if you would like to discuss the possibility of me speaking at an event.

Related links

The Business Club
http://www.the-businessclub.org/
Google Optimize
https://optimize.google.com/